If you have no idea who this is, then you aren't cool enough I'm afraid - but ask your kid though, they will know for sure!
Few can have ventured onto the internet and not seen his little face smiling back at you, and now you can continue his global rampage into the world of reality by wearing it around 3D peeople and humans!
The pixels couldn't contain him any longer! His majestic grace needed to be spread amongst the non internet heathens!